Aloe,
it's me.
99.75% pure cold-pressed organic aloe vera. Calms, hydrates, and otherwise minds its own business. No parabens. No alcohol. No fragrance. No drama.
Pure. Period.
Pure
99.75% organic aloe. Three plant-based preservatives. That's the whole list.
Fresh
Cold-pressed from the leaf. Never heated, never diluted, never sad.
No Drama
No parabens, no alcohol, no synthetic fragrance, no miracle claims.
Plant Powered
The plant does the work. We just got out of its way.
The Whole Plant. Nothing Else.
— Our Brand PromiseFive Things.
That's It.
Most skincare reads like a chemistry final. Ours fits on a sticky note. We took the aloe leaf, cold-pressed it, and added the minimum to keep it fresh and stable on your shelf.
No filler. No fragrance. No "proprietary blend" that's mostly water. Just the plant — and three plant-based things to keep it that way.
- 99.75% Cold-Pressed Organic Aloe VeraNutrient-rich for skin, hair, and the rest of you. The Star
- 0.15% Xanthan GumA plant-based thickener. Gives the elixir its silky pour. Texture
- 0.05% Ascorbic AcidVitamin C — keeps the aloe fresh, naturally. Preservative
- 0.04% Potassium SorbatePlant-derived. Preserves purity and freshness. Preservative
- 0.01% Citric AcidBalances the pH so your skin stays happy. pH Stabilizer
ALOE VERA HYDRATING ELIXIR
Cold-Pressed · 99.75% Pure · Plant Powered
99.75% cold-pressed organic aloe vera, grown in Texas. Semi-liquid, fast-absorbing, and never sticky — one pump calms, hydrates, and refreshes skin, hair, and scalp. Fragrance-free and gentle enough for daily use on every skin type.
How To Use+
One pump, anywhere it's dry. Face after cleansing, hair before air-drying, body after a shower, or that one elbow that's always angry at you. Pat in, don't rub. Carry on.
Safe to layer under moisturizer, SPF, or makeup. The plant plays well with others.
Full Ingredient List+
Aloe Barbadensis Leaf Juice (99.75%), Xanthan Gum, Ascorbic Acid, Potassium Sorbate, Citric Acid. Five things. We counted.
Shipping & Returns+
Free standard shipping on every US order. Most orders ship within 1–2 business days. 30-day returns, no questions, no robot chat.
Grown & Pressed in
Harlingen, Texas.
Most aloe travels the world before it reaches you — harvested in one country, processed in another, diluted somewhere along the way. Ours never leaves the farm.
We grow it, harvest it, and cold-press it on a family aloe farm in Harlingen, Texas — so what ends up in the bottle is as close to the living plant as it gets.
- 01 GrownCultivated on a family aloe farm in the South Texas sun — no forcing, no shortcuts.
- 02 HarvestedLeaves are cut by hand at peak maturity, when the gel inside is richest.
- 03 Cold-PressedPressed cold right at the farm, within hours — never heated, never sent off to a factory first.
One Bottle.
Three Routines.
Skincare
Without The
Science Lecture.
The short answers to the things people actually ask. If your question isn't here, write to us — a real person reads every email.
Is this really 99.75% aloe?+
Really. Cold-pressed organic aloe vera juice, straight from the leaf. The other 0.25% is three plant-based preservatives that keep it from spoiling on your shelf. That's the whole formula.
Will it work for sensitive skin?+
It was designed for it. No fragrance, no alcohol, no parabens, no essential oils. If something is going to bother sensitive skin, we left it out.
Can I use it on my face, hair, and body?+
Yes. One bottle, anywhere it's dry. A pump on the face after cleansing, through hair before air-drying, on shoulders after a shower.
How long does a bottle last?+
The 8oz bottle is about 120 pumps. For a daily face-only routine, that's roughly two months. Use it on hair and body too and it goes faster — that's the point.
Is it safe during pregnancy?+
There's nothing in it that's been flagged as a concern, but we always recommend a quick check with your OB or midwife before adding anything new.
Why no fragrance?+
Because synthetic fragrance is one of the most common irritants in skincare, and natural fragrance isn't much kinder. The elixir smells like a fresh aloe leaf — which is to say, like almost nothing.